On the note of TNS releasing the news of the tremendous growth online media advertising market saw through 2007, I would like to praise and applause for this thing we’re so used to: the Web. C’mon y’all, stand up! That’s what I’m talking bout.

Ad market is surely reflecting what the masses chew on - an increase by 81%, for Latvia sounds just amazing. Still amongst the lowest in terms of turnover though the web is soon to get its key rivals - outdoor and radio. Mags, papers and TV are leading the race but the pattern is clearly seen, internet based media are taking the advertising market by storm.

Facing the aftermath of BarCamp Baltics 2008, I start to turn more and more in the direction of getting schooled about New Media and experience exchange seems vital like ain’t never else. My eye was caught by the upcoming conference on e-marketing which is to take place here in Riga on March 12. Hosted by originally Estonian altex marketing and named “More than a banner: The future of internet marketing in Latvia” the self-dubbed Emarketing!1 (E!1) promises to be a pretty interesting event. But these are emotions right here. The facts are available on altex home page. Since they happen to be hookin’ me up with a free admission for this, I will surely try to be there and grab some precious knowledge.

Anyways, my late night message to y’all is like, Latvian online media are developing quicker than you can manage to follow. Blogs are born and banners become old-school. Plenty of proof around that the show is underway and I ain’t the one to sit back, relax and just enjoy it, believe me. I am actively taking part in propelling the whole movement. Yikes.